
Looking for the perfect way to spend the week ahead? From book lovers to cricket enthusiasts, the UAE has something special lined up for everyone. Whether you want to dive into the world of stories or soak up the electrifying atmosphere of the Asia Cup matches, here are two must-visit experiences you shouldn’t miss!
Big Bad Wolf: The World’s Biggest Book Sale Comes to Ajman

- Dates: 25th September – 5th October 2025
- Venue: Youth X HUB, Ajman
- Timings: Daily, 10 AM – 9 PM
- Entry: Free
For the very first time, the world-famous Big Bad Wolf Book Sale is landing in Ajman, under the patronage of the Ajman Department of Tourism Development. With over 250,000 books up for grabs at discounts of up to 90% off retail prices—and titles starting at just AED 2—this 11-day extravaganza promises a magical escape for book lovers of all ages. Held in collaboration with the Ajman Government and Sharjah Book Authority, this event is your chance to stock up on quality reads across every genre. Don’t miss the world’s favorite book sale—it’s a happily-ever-after waiting to be written!
Asia Cup Screenings at The Grandstand, Park Regis Kris Kin Hotel, Dubai

Dates: Ongoing throughout September
Venue: The Grandstand, Park Regis Kris Kin Hotel, Dubai
Reservations: Call/WhatsApp +971 50 707 1196 | Email: prkkfnb@parkregishotels
If you’re not at the stadium, the next best place to be is The Grandstand at Park Regis Kris Kin Hotel, Dubai, where every Asia Cup moment comes alive on the big screen. With unbeatable deals, lively vibes, and a buzzing cricket-loving crowd, it’s the ultimate spot to cheer for your favorite team.
Special Offers to Keep the Spirit High:
- Late Night Deals (10 PM – 3 AM): 2 hours of unlimited beverages for AED 125 + snack platter for AED 24.
- Happy Hour – Every Day, All Day (12 PM – 9 PM): Select menu items for AED 25 + free access to pool tables.
- Brew of the Month: 1 Pint for AED 35 | 3 Pints for AED 95 | 1 Tower for AED 159.
Celebrate every six, every wicket, and every nail-biting over with fantastic food, refreshing brews, and an atmosphere buzzing with cricket fever.
Make this week unforgettable with books, brews, and big-screen cricket!
For more information, please contact:
Sanchita
sanchita@yardstick-marketing.com
Tel: +971 528970907
Dimple Menezes
dimple@yardstick-marketing.com
Tel: +971 58 644 6608
Yardstick Marketing Management
PO Box – 116125, Dubai, United Arab Emirates



