VOX Cinemas introduces new ticket pricing initiative in Saudi Arabia
- Prices for Standard and Premium View seats have been significantly reduced
- Movie lovers will be able to enjoy the best value cinema ticket in the Kingdom at just SAR35
Riyadh, Saudi Arabia, 23 February 2023: VOX Cinemas, the dedicated cinema arm of Majid Al Futtaim, is introducing a new ticket pricing initiative which will roll out across Standard experiences at all of its 15 cinemas in Saudi Arabia today (23 February 2023). Under the two-tier pricing strategy, a Premium View ticket has been reduced from SAR54 to SAR45 and Standard View, which was previously SAR 45, will now be SAR35, making it the best value cinema ticket in the Kingdom.
In line with its customer-centric culture, VOX Cinemas is offering moviegoers a consistent price at its Standard experience in Saudi Arabia regardless of the showtime, cinema location or movie.
Mohamed Al Hashemi, Country Head, Kingdom of Saudi Arabia, Majid Al Futtaim Entertainment & Lifestyle said, “Cinema has an incredible ability to bring communities together to enjoy a shared cultural experience. Since launching almost five years ago, VOX Cinemas has been dedicated to making our innovative and immersive cinema experiences accessible to everyone across Saudi Arabia, even in remote cities such as Hail, Tabuk and Jubail. Building on this commitment, we are now offering cinema lovers the most affordable movie ticket in the Kingdom, enabling an even wider audience to enjoy the magic of movies. We also provide a wide array of experiences including GOLD and IMAX amongst others to cater to our diverse guests’ needs and preferences.”
Since the reopening of cinemas in 2018, VOX Cinemas has built a strong infrastructure of cinemas integrated with leisure and entertainment across the Kingdom with a total of 154 screens in 15 cinemas across six cities. VOX Cinemas was the first exhibitor to introduce multiplexes in all six cities. Having established a presence in Riyadh and Jeddah, VOX Cinemas intensified its efforts to improve access to entertainment in smaller cities and brought the magic of movies and entertainment to Hail, Tabuk and Jubail for the first time in line with its commitment to realise the goals of Vision 2030 and support the Quality of Life Programme by enhancing participation in cultural and entertainment activities.
For more information or to make a booking visit voxcinemas.com or the VOX Cinemas App. Terms and conditions apply.
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About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is the leading shopping mall, communities, retail and entertainment pioneer across the Middle East, Africa and Asia.
A remarkable business success story, Majid Al Futtaim started from one man’s vision to transform the face of shopping, entertainment and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the United Arab Emirates’ most respected and successful businesses spanning 16 international markets, employing more than 46,000 people., and obtaining the highest credit rating (BBB) among privately held corporates in the region.
Majid Al Futtaim owns and operates 29 shopping malls, 13 hotels and four mixed-use communities including Tilal Al Ghaf, Al Zahia, Al Mouj and more. The shopping mall portfolio includes Mall of the Emirates, Mall of Egypt, Mall of Oman, City Centre malls, My City Centre neighbourhood centres, and five joint venture community malls with the Government of Sharjah. The Company also operates its own health and beauty concept brand, myli, and is the exclusive franchisee for Carrefour in over 30 markets, with a portfolio of 460 outlets including City+, the region’s first checkout-free store, and an online store.
Majid Al Futtaim operates more than 600 VOX Cinemas screens as well as a portfolio of world-class entertainment experiences across the region including Ski Dubai, Snow Oman, Dreamscape, Magic Planet, Little Explorers and iFLY Dubai. The Company is also parent to a lifestyle business representing international brands such as SHISEIDO, Poltrona Frau, CB2, Crate and Barrel, Abercrombie & Fitch, Hollister, AllSaints, lululemon athletica, LEGO and THAT, a Majid Al Futtaim Lifestyle concept store and app. In addition, Enova, a facility and energy management company, is part of the portfolio through a joint venture operation with Veolia.
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